Closed with ShopProp

Luxury Representation. Transparent Flat Fee Pricing.

Managing Broker Leadership on Every Transaction. The Difference Is Yours.

★★★★★ 5.0 Reviews·4,000+ Transactions·

Licensed Since 2007

Get started — choose your path:

Most clients work with agents.
Few ever meet the managing broker.
At ShopProp, you get both — every time.

Buyers — Luxury Representation with Major Rebates

Flat fee: $1,995–$7,995

(Only paid if you close.)

Request Disclosures & Schedule Tours

Sellers — Luxury Listing Strategy, Transparent Flat Fees

ShopProp Full: $4,495 flat fee

MLS-Only: $1,995

(No long-term contracts. Cancel anytime.)

Get Your Property Value & Pre-Listing Analysis

Search smarter — see where you can negotiate and how much you can save.

Real-time market signals — built directly into your search.

Since 2007, ShopProp has raised the bar in real estate, combining managing broker leadership, real-time market insights, and transparent flat-fee pricing to help you make smarter decisions and save more.

Luxury representation — powered by real-time market intelligence.

Trusted by Thousands of Buyers & Sellers

Consistently rated 5 stars across Zillow, Google, Yelp, and the App Store.

★★★★★ 5.0 average rating • 4,000+ client experiences

ShopProp Intelligence showing speed to pending, days on market, and buyer analytics on an interactive map

See Where Buyers Are Winning

ShopProp goes beyond listings — we show you where homes are dropping in price, sitting on the market, or selling below asking so you know exactly where to negotiate and how much you can save.

Spot price drops instantly

Find homes you can negotiate

Maximize your savings

Explore ShopProp Intelligence

See How Much You Can Save

See How ShopProp's Pricing Structure Compares

ShopProp Fee

$4,995

Buyers Rebate

$20,005

ShopProp Fee

$4,495

Seller Savings

$25,505

View Market & Neighborhood Reports

What Sets Us Apart

At ShopProp, we deliver the same full-service representation you would expect from a luxury brokerage — with a structure designed to protect your interests.

Managing Broker Involved — Every Time

A Managing Broker holds a higher licensing designation than a standard real estate agent. At ShopProp, transactions are overseen at that level — ensuring experience, accountability, and strategic decision-making from start to finish.

Luxury-Level Strategy & Negotiation

From pricing to offer structure to closing, we approach every transaction with discipline and experience. Our goal is simple: help you win — whether that means securing your dream home or maximizing your sale price.

Transparent Flat Fee Pricing

No hidden fees. No inflated commissions. Our flat-fee model ensures you always know what you're paying — and why.

Aligned Incentives

Traditional commission structures can create misalignment. Our pricing keeps the focus where it belongs: on achieving the best outcome for you.

Technology That Keeps You In Control

Track your transaction, communicate in one place, and move forward with clarity through our proprietary dashboard and mobile app.

Proven Track Record

4,000+ transactions since 2007. Billions in homes bought and sold. Hundreds of millions saved for clients — without compromising service.

Our Track Record

4,000+

Trusted Buyers & Sellers since 2007

18 Years

Experience

$100M+

Commissions Saved

$3.5B+

Homes Bought & Sold

About the Founders

Rob Luecke Sr. — CEO

Licensed broker since 2007
4,000+ real estate transactions
Former securities & futures principal

Rob Luecke Jr. — COO

Licensed in multiple states
Led thousands of transactions
Operations & technology focus

Learn more about the founders

As Seen In

"ShopProp takes bold stand to prevent commission inflation in real estate transactions."

"Buying a house is going to be different starting in August. Here's what you need to know."

"ShopProp Takes Bold Stand to Prevent Commission Inflation in Real Estate Transactions"

"Luecke says his goal is to eliminate commissions — or at least get them a lot lower"

Testimonials

Jarai Howard

Bought a Single Family home in Fort worth, TX

Rob and the team were amazing in helping me buy my first home! They were with me every state of the way! The rebate they offer was legit as well. Not only did they save me alot of money but, their expertise came in clutch as well

Baifriend

Bought a Condo home in Pacifica, CA.

Rob Sr./Jr. Make the best team in Real Estate which is undoubtedly ShopProp Realty. ShopProp gives back the most money, had the best service, and was extremely responsive to all my questions. They were with me from the beginning of the process right up until the end and beyond. I highly recommend using ShopProp and will be recommending friends and family to ShopProp

K H

Bought a Townhouse home in Adams, Seattle, WA.

I worked with ShopProp for buying a property. Overall smooth experience with no surprises. Rebate at closing as promised... ShopProp's dashboard shows all interactions, requests and negotiations with the listing agent meaning you get full transparency. They can also offer a comparative analysis for estimating the sold price of a property if you want it. I would definitely recommend ShopProp for buying...

Ashok Galla

Bought a Single Family home in Bothell, WA.

Rob did an outstanding job and assisted us through out the purchase, he has been on top of everything and helped us closing the home that we need on time. Rob and his company’s (Shopprop) portal has kept us informed on every step and made the communication pretty easy and simple. Thanks for Rob and his team !!

Baijun1229

Sold a Single Family home in Livermore, CA.

The service is great. I worked with them as a seller and buyer, both experiences are great. I love the rebates they give, which helped me with closing cost and fees. I always think realtors take too much of a cut from the transaction.

Arun Sureddi

Bought a Single Family home in Minor, Seattle, WA.

From the very beginning, our experience with shop prop was nothing short of outstanding. Their professionalism and unwavering dedication turned our house buying process a rewarding journey. We had to submit few offers before being able to purchase a house. Each time we just used the shop prop site which has guided steps to start an offer and shop prop team did an excellent job following up and trying to get the house for us.

Tony Q.

Bought a Multiple Occupancy home in Mission, San Francisco, CA.

Our experience with Shopprop was refreshingly different from traditional real estate agents... As seasoned homebuyers, we appreciated their flat-fee model, which empowered us to make a more competitive offer and ultimately secure our dream home—saving around $80K in the process. Rob Jr. and Sr. were knowledgeable, responsive, and low-pressure, making the overall experience smooth.

Ben Yahalom

Bought a Single Family home in Bell Canyon, CA.

We've had a great experience buying our home with ShopProp for the second time. Excellent service and the most generous rebate. Highly recommend them to anyone looking to buy a home!

Abhijeet V.

We had a great experience with shopprop. The rebate is unbeatable and the service is great too with a nice dashboard and overall software driven workflows

Vishal C.

Selling my home with ShopProp was one of the best decisions I've made. From start to finish, they were professional, responsive, and truly had my best interests at heart. What really stood out was how much money I saved by working with them -- their model is straightforward and transparent, with no hidden fees or unnecessary costs. The team was amazing to work with. They answered all my questions, guided me through the entire process.

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$52,255 Rebate- She Gets It